Sales-stimulator book



May 20 1924. Y J. L. SCHWARTZ SALES S T IMULATOR BOOK Filed Nov. 192:5

hottest May 20,

saws-s'rrmutaron BOOK.

Application filed November .28, 1923. Serial No. 677,374.

To all whom it may concern.

Be it known that I, Josnrn L. SCHWARTZ, a citizen of the United States. residing at Philadelphia, in the county of Philadelphia, State of Pennsylvania, have invented a new and useful Sales-Stimulator Book. of which the following is a specification.

This invention, enerally stated, relates to books as used y fraternal, charitable, religious, and other organizations in securing funds for the upkeep and maintenance thereof.

The leading objects of the present invention are to provide a book of this character, calculated to stimulate sales by increasing interest in the project because of the novelty of the lan pursued: calculated to remove all possibility of the winning or prize symbol .being discovered prior to complete sale ofhe book: and further calculated to preclude the possibility of a purchaser knowing in advance the sales price of a ticket to be withdrawn from the book.

A further object of the present invention relates to the roviding of a novel arrangement and com ination of book-parts for attaining the results sought by saidleading objects. e

Other and further objwts not at this time pointed out will appear hereinafter.

he invention consists of the novel constimction hereinafter described and finally claimed.

The nature, characteristic features and scope. of the invention will be more fully un erstood from the following description taken in connection with the accompanying drawings forming part hereof, and in which:

Fig. 1, is a perspective view of a sales stimulator book embodying features of the invention.

Fi 2, is a similar view of a ticket and comp emental stub part as removed from the book shown in Fig. 1.

Fig. 3, is a top or plan view of the book shown in Fig. l, with the sealing means broken and the (over folded back to show ticket and stub constructidn.

Fig. 4, is a view in cross section taken upon the line 4-4 of Fig. 1.

Fig. 5, is a fragmentary view in. plan illustrating the uppermost ticket shown in Fig.. '3, and

vencd line 5.

Fig. 6, is a similar view of a ticket located immediately below the ticket shown in Fig. 3.

For the purpose of illustrating my invention I have shown in the accompanying drawings one form thereof which is at present preferred by me,since the same has been found in practice to give satisfactoryandreliable results, although it is to be understood that the various instrumentalities of i which my invention consists can be variously 'weakened line 5. is a second stub part 6 having formed integral therewith aticket 7 which in practice is usually an admission ticket to some function. The stub parts 1, and 6, in manufacture are severed along a diagonal line. as at 8, the line of severing of alternate tickets being in opposed relation, as clearly shown in Fig. 3. the purpose of which will presently appear. 6, is provided with a ticket sales price as indicated at 9. This sales rice is arranged. preferably. immediately {it jacent the weak- It is thus apparent that the sales price of the various stubs 6 are disposed in staggered relation with one another. The purpose of this is to conceal from view the sales price of each ticket prior to the time that such ticket is'removed from a book. This is so, because the stub part 1, of one'ticket is always'over the stub part 6, of a ticket immediately therebelow. Each ticket 7, has printed thereon, as at 10, possible prize indicia which may be a number, name or the like. For the sake of illustration, feminine names have been used in the drawings. In addition to such prize indicia the ticket has printed thereon data denotin the purpose for which the ticket is sold, an

which obviously varies according to the use for which it is to be put. The cover 3, has delineated thereon winning prize indicia as indicated b dotted lines in Figs. 1 and 3, and denoted by the numeral 11'. y

Each stub vised a novel and indicia is arranged u on that part of the cover 3 immediately a ove the stub arts 1 and 6.v A seal 12, preferably a rihlion or strip of red paper, is laced over the prize indicia 11, and a band 13, secured around the cover, backing and stub parts, as clearly indicated in Figs. 1 and 4. The band 13,

thus arran d completely conceals from view the stu arts so that when the flexible cover 3 is to ed back along the edge 14, of

the band 13, the face only of ticket 7 is discernible. To remove a ticket the purchaser pulls firmly'upon the outer endtl creof soas to detach same along the weakened line 5. With the ticket removedfrom the book the purchase rice is determined. After all tickets have een sold the-band 13, is cut or broken away so that seal 12, may

be removed, whereupon the prize winning indicia, 11, is clearly discernible. J The, holder of theticket having corresp. nding indiciathereon is the winner of a prize. As

an added inducement each book may be provided with a number upon its cover as at 15, and the purchaser pulling a ticket hearing this number as a. sales price receives an additional prize.

It will now be apparent that I have deusetul construction which embodies the features of advantage enumerated as desirable in the statement of the invention and the above description and while modification in various particulars without departing from the spirit or scope of the invention or sacrificin any of its advantages. The herein descri ed device is not to be confused with lotteryor like games of 7 chance hecausefthe purchaser of a ticket ohtainsvaiue received in that said ticket is a means of admission to some frolic, dance, show or entertainment given by an organization. -The prices offered are in addition to this value received, While the price paid for a ticket is'not determined until such ticket is withdrawn from the book, the price never enceech; a certain, fixed maximum amount, Further all chance indicia referred to-is intended merely as a special award; something in addition to a ticket of admis sion; perhaps the privilege of joining some organization without further charge.

Having thusdescribed my invention, what I claim as new and desire to secure by Letters Patent, is r Y 1. In a sales stimulator book, superimposed leaves each comprising arpermanent stub part and a detachable stub part, the latter being rovided witha ticket, said detachable stu part hearing a ticket value.

v arranged in staggered relation with respect incense to the ticket value of a succeeding stub, the permanent stub parts being arranged to conceal from view the price of unde'tached tickets. I

2. A sales stimulator book comprising a plurality of coupons bound together, each coupon consisting of a stub part bearing upon its face a ticket value and having a ticket attached thereto for detachment with said stub part, and a permanent stub part free of said ticket for concealing the ticket value upon a succeeding ticket stub.

3. A. sales stimulator book com rising a. plurality of coupons bound toget er, each coupon consisting of a stub part bearing upon its face aticket value and having a ticket attached thereto for detachment with said stub part, a permanent stub part free of said ticket for concealing the ticket value upon a succeeding ticket stub, and means for maintaining all stubs concealed during a selling period.

4. A sales stimulator book com rising a plurality of coupons bound togeter, each coupon consisting of a freely detachable stub portion, or which one part is permanent and of which the other part is connected at one end to the permanent part alon a weakened line; bears a ticket value; and has attached thereto a ticket, the permanent: part serving to conceal from view the ticket value upon a succeeding stub part.

5. A sales stimulator book comprising a plurality of coupons bound together, each coupon consisting of a stub portion divided upon a diagonal 1ine,-of which one part is permanent and of which the other part is connected at one end to the permanent part along a weakened line; bears a ticket value; and has attached thereto a ticket, the permanent part serving to conceal from View the ticket value upon a succeeding stub part:

6. A. sales stimulator book com rising a plurality of coupons bound toget er, each .coupon consisting of a stub portion divi ed upon a diagonal line, alternate stub orti having the line of division arrange in o posed directions, of which one part is pen manent and of which the other part is connected at one end to the permanent art during 's selling I 5W;

stub parts being arran a tese respect to sai cover said coupons each consisting of ticket. bearing chance indicia and a stub part bearuig si-tieket value, said stub parts being arranged beneath that portion of the cover dicia, end a binder secured around said for stubs, including said cover and strip,

bearing chance" indicia bearing the prize. ind1cie,, "a sealing strip arranged; over said prize 1nconcealing from view all but the faces 0% said tickets when the cover is turned. neck.

10; A; sales stimulator book having a fiexi ble cover provided with prize indieiathere- OH,'8. plurality of coupons detaoiiabiy secured with respect to said cover, said oeupons eaeh ,consisting o? a ticket oearinig chance indiem and a stub part berating a ticket value, said stub parts oeirig arranged beneath that portion of the cover bearing; the prize indicia, and means securing the latter portion of said oo'ver in abuttin .re lation with the stubs for concealing beta the stubs and said prize indioia, but permitting of said cover being folded back aiong'the juncture line of a ticket andits stub in testimony whereof I have hereunto signedmy name. v i v I JUSEQPH L. SCHWARTZ; Witnesses: I

does A. Wmnmasmmm, Harwaao Femssmrs. 

